新創與企業內部創業 - 報名截止日:03/01

Course Descriptions and Objectives:

Business transformation is an umbrella term for making fundamental changes in how a business or organization runs. This includes personnel, processes, and technology. These transformations help organizations compete more effectively, become more efficient, or make a wholesale strategic pivot. In this class we will examine various issues associated with business transformation using case studies.

The course objectives are:

The basic concept of lean startup  

To understand how firms evaluate, screen, and select new ventures

To analyze the different managerial roles in corporate ventures and the challenges associated with these roles

To understand the particular roles of external corporate venturing and corporate venture capital.

To understand the tensions between the corporate venturing unit, the business unit and the portfolio firm

To apply this knowledge to a real-life situation

新創與企業內部創業

金額:21,600元